Vespa, the iconic brand of the motorcycle world; has left behind 75 years in its history, with its innovative approach, its pioneering identity in creating trends, and its product range that has left its mark on every period, and popularized by large audiences. Vespa, which is a phenomenon with its unique Italian style and technology every time it was produced, celebrates its 75th anniversary with very special versions. In this context, Vespa; brought together the 75th anniversary versions of the popular models Primavera and GTS, which draw attention with their design details, with motorcycle lovers. Prepared in a special metallic yellow called "Giallo 75th Anniversary", the new series reflects both Vespa's heritage and innovative spirit. The special nubuck leather seat and bag, diamond-cut gray wheels and chrome details, which are among the features of the versions, reflect the aesthetic line of Vespa from the past to the present. The 4.3 inch TFT colour screen, digital instrument cluster and Vespa MIA smartphone connection system in special versions also meet the needs of today's users. Vespa with its 75th anniversary versions; A special kit including hand-stitched silk scarf, Vespa plaque, owner's book and collection postcards is also presented as a gift. Sales and price information about the 75th Anniversary versions, which are also available for sale in our country, and which are produced in limited numbers, are available at "vespa.com.tr" and also through social media channels.
Vespa, the iconic brand of Italian motorcycle style, represented in Turkey by Doğan Trend Automotive, a subsidiary of Doğan Holding, celebrates its 75th anniversary. Vespa, which is a phenomenon in the countries where it is offered for sale every time it is produced and a source of inspiration in the art world with its aesthetics as well as being a means of transportation, celebrates its new age with the versions it has prepared with a very special design. In this context, Vespa; introduced the 75th anniversary versions of Primavera and GTS models with a special colour, decorations and special accessories to motorcycle lovers. The limited edition 75th Anniversary versions, which have started to be ordered and sold in our country, are waiting to take their place among the most special collections of Vespa enthusiasts.
Special accessories and special gifts for the 75th anniversary!
75th Anniversary special editions; while it comes to life in Vespa Primavera 50 and 150 and Vespa GTS 300 options, it is offered in a special metallic yellow called “Giallo 75th Anniversary”. This colour takes its place in the series as a contemporary interpretation of the tones that were fashionable in the 1940s, when Vespa first stepped into the motorcycle world. In the first place in motorcycles; with the "75" design on the side panels and front fenders, it is noteworthy that the traditional "tie" form at the front is further emphasized with a yellow in the same tone. Vespa hardware and accessories, which draw attention with their unique styles in each model, are also available in 75th anniversary special versions. A custom nubuck leather seat in ribbed smoke gray, diamond-cut gray wheels and “75. Year” plate completes the privileges of motorcycles. The soft velvety round bag, produced from nubuck leather in the same colour as the nubuck seat, is practically fixed to the stylish chrome luggage rack with clips and is presented with a waterproof cover. The bag also offers ease of carrying with its shoulder strap. The chrome applications on the instrument panel surround, muffler guard, rear view mirrors and folding passenger footrests offered only in the GTS version, contribute to the shine of Vespa. Vespa 75th anniversary versions represent the pinnacle of the Vespa product family in terms of technology. Equipped with a 4.3-inch TFT colour screen, the fully digital instrument cluster on special motorcycles provides the opportunity to make the most of the features of the Vespa MIA smartphone connection system.
In addition, Vespa enthusiasts who will choose one of the 75th anniversary special editions will also receive a special package that includes an elegant hand-sewn Italian jacquard silk scarf, an aged steel Vespa plaque, a personal owner's book and eight collectible postcards summarizing the history of Vespa. Sales and price information about 75th Anniversary special editions can be found on vespa.com.tr and also on social media channels.
75 years of pioneering and colourful adventure continues!
Vespa; After applying for a patent on April 23, 1946, for 75 years until today, it maintains its phenomenon by offering more than a scooter in every part of the world with its innovative approach. Leading new trends in many subjects such as social traditions, music and youth culture, Vespa is also important with its contribution to the concept of "Italian Design". Reflecting its iconic style in contemporary life, Vespa maintains its prominent position as a motorcycle that symbolizes the most advanced technology of every era.
In 1946, the Italian Piaggio & Co. Spa. Vespa, which was started to be produced by the company and developed from the scooter segment, is among the best motorcycles in the world. In addition to breaking sales records with every model it was produced, Vespa, which left its mark on popular culture and social life, became a fashion icon and inspired the art world with its aesthetics. Vespa, which produces for various regions of the world in its factories, continues its success by increasing its production 3 times in the last 10 years. The Vespa brand is represented in our country by Doğan Trend Automotive, a subsidiary of Doğan Holding.
About Doğan Trend Automotive
Doğan Trend Automotive, which gathers brands that stand out with their technological, environmental and pleasant use, is a Doğan Holding affiliate. Blending new trends with its experience of more than 60 years, Doğan Trend Automotive focuses on sustainable mobility on land and sea. Within the company; Suzuki and MG branded cars and Wallbox chargers in Automobile & Electric Mobility Group, Vespa, Moto Guzzi, Aprilia, Piaggio, KYMCO and Silence brands in Motorcycle Group, Suzuki Marine Outboards and E-commerce Platforms in Marine Group also located at Suvmarket.com, scootermarket.com.